Understanding the Analytics Trends Chart
See how sessions and unique users trend by day and how filters affect the chart.
Quick Answer
The chart plots daily sessions and unique users. When you apply filters, the chart updates to reflect only the filtered sessions.
Key Points
- Flat lines usually mean no sessions for that day or range.
- Use date filters to compare launches or campaign windows.
- Pair with source breakdown to explain spikes.
Step-by-step
1
Step 1
Open Analytics and scroll to the Trends section.
2
Step 2
Apply filters to focus on the audience you care about.
3
Step 3
Compare the sessions line to the users line to spot repeat traffic.